MediaBizTech

Robert Freeman's whole Media, Business and Technology thing. Sorted.

Big Media agrees – video wants to be free

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Consumers spare a thought for the pirates. They may have done you a favour.

Big Media has come to the conclusion that they need to make their businesses work by offering content for free. No one’s going to pay them to download if they can hop onto a nearby P2P network.

Now they have to work out how they can get enough advertising to make it pay.

Advertisements

Written by Robert

10 January, 2008 at 10:49 pm

Posted in Business, Media

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